Zoom just announced that webinar calls can now support This comes after several political groups used the video conferencing platform to raise money for Vice President Kamala Harris' election campaign, often hosting calls with .
The company now offers several tiers to accommodate large events. Customers can choose from webinars with maximum capacities of 10,000, 50,000, 100,000, 250,000, 500,000, and of course, 1 million attendees. These are single-use webinar packages that are supported by Zoom’s event services team to ensure a “professional and engaging experience” for all.
“Event organizers now have the flexibility and power to deliver truly interactive experiences at an unprecedented scale and the ability to purchase single-use webinars at scale,” said Smita Hashim, chief product officer at Zoom.
Although it has recently been used for political fundraising, Zoom envisions a future where such large-scale virtual events are common across the business, entertainment and public sectors. The company says, for example, that celebrities and artists can use these webinar capabilities to host fan meetups and other types of virtual events.
However, these events are not cheap. Booking a one-time webinar for a million people It's actually a pretty good deal, since a webinar for 10,000 people costs $9,000, which works out to almost a dollar per person.
Prior to this change, Zoom only offered official support for up to 100,000 attendees. However, reports of Bloomberg indicates that the company recently changed course in order to .
It all started in July, when an organization called Win with Black Women held a Zoom video call with more than 40,000 attendees in which they raised $1.5 million for Harris's campaign. with 190,000 attendees, and x.com/shannonrwatts/status/1816680602294452443″ rel=”nofollow noopener” target=”_blank” data-ylk=”slk:White Women for Harris;cpos:6;pos:1;elm:context_link;itc:0;sec:content-canvas” class=”link “>with 164,000 attendees.
This could be a lucrative new revenue stream for Zoom. After all, it wasn’t long ago that its stock was selling for $560 each before falling to around $60 per share. This rapid drop was expected as the world left virtual meetings behind and started going outdoors again.