We are in the home stretch of the 2024 presidential election and both sides are doing everything they can to woo those important undecided voters. The Harris/Walz campaign is exploring an unconventional option: a map in Epic Games' online multiplayer megahit. fortnite.
The map of “Freedom Town, USA” available at 7331-5536-6547 is a little different than usual fortnite matches. Forbes main contributor Paul Tassi I played the new map and reported that there are no weapons in Freedom Town (probably for obvious reasons). Instead, the game focuses on car racing and parkour style. The map also has some campaign signs and decorations for the presidential bid of Vice President Kamala Harris and Governor Tim Walz.
Video games have become a cornerstone of the Harris/Walz campaign. Harris' camp has its own Twitch page that has been streaming games like world of warcraft and the latest Madden title as a way to generate discussions with the voting public. He fortnite The map, however, doesn't seem to be doing a great job of conveying the message to players. At the time of publishing this story, the map only has less than 300 active players.
Political ads and recruiting in video games are not just limited to this campaign cycle. Then-candidate Barack Obama's 2008 campaign introduced the concept into politics when they bought ads in 18 games, including Need for speed: carbon and Madden NFL 13 on Microsoft's Xbox Live service and the mobile version of Tetrisaccording NPR.
