ai search engine Perplexity is launching an integration with Tripadvisor that will add more hotel information. Now, when you search for places to stay, Perplexity will present you with a carefully curated list of hotels, along with summaries of why you chose them using information gleaned from Tripadvisor.
In an example shared by Perplexity, a search for “hotels in Madrid for a business trip” returns Hotel Regina, which the search engine says you should choose “if you want a centrally located hotel in Madrid with exceptional service and a rich offer of breakfast.” It also shows your Tripadvisor ratings and images, as well as a list of perks, such as “location,” “service,” and “cleanliness.”
Previously, Perplexity only displayed a numbered list of hotels with their address, user rating, and features, while displaying images collected from each hotel's website in its sidebar.
“From the Tripadvisor side, they provide a reliable, up-to-date source of information that we sync regularly,” said Perplexity co-founder Johnny Ho during an interview with The edge. “As we fly, we will index and retrieve the correct results based on the user's intent for the query.”
Perplexity, which bills itself as an “answer engine” rather than a search engine, plans to expand the Tripadvisor integration to include information about restaurants and experiences in the future. The ai search engine also added Yelp data last year as part of its goal to include accurate information you can use.
The change comes just weeks after ChatGPT widely deployed its ai search engine, which now returns results from the web for certain queries. Perplexity's Tripadvisor integration is rolling out now to Perplexity on the web, but will be available on its mobile app “soon.”
