Among the range of new Google ai models and tools announced today, the company is also expanding its ai content detection and watermarking technology to work in two new media.
Google's DeepMind CEO Demis Hassabis took the stage for the first time at the Google I/O developer conference on Tuesday to talk not only about the team's new ai tools, like the Veo video generator, but also about the new improved SynthID watermark printing. system. He can now mark up digitally generated videos as well as ai-generated text.
SynthID was announced last August and began as a tool to print ai images in a way that humans cannot decipher visually, but that the system can detect. The approach is different from other would-be watermarking protocol standards like C2PA, which adds cryptographic metadata to ai-generated content.
Google had also allowed SynthID to inject inaudible watermarks into ai-generated music that was created using DeepMind's Lyria model. SynthID is just one of several ai safeguards under development to combat misuse by the technology, safeguards on which the Biden administration is directing federal agencies to develop guidance.