Elon Musk’s first week at the helm of Twitter was very bad. Among many other events, he fired half the company’s staff and publicly sparred with Twitter founder Jack Dorsey and comedian Kathy Griffin. He reigned chaos. This week, things only got worse.
Yesterday afternoon, Musk held an emergency meeting with staff, according to platforms. After giving them an hour’s notice, he arrived 15 minutes late and announced that a recession next year could cost the company billions of dollars. “Bankruptcy is not out of the question,” she said. saying.
In the past two days, Twitter’s key management has walked out the door. This includes the company’s head of trust and security, yoel rothand your information security manager, read kissner. A top marketing executive, Robin Wheeler, resigned shortly after interviewing Musk during a Twitter slot designed to reassure advertisers. After some convincing from Musk, she decided to stay.
Meanwhile, the launch of the revamped Twitter Blue, the $7.99-per-month subscription service that Musk has declared his main tactic for making Twitter profitable, was not going well. Twitter Blue offers users a coveted blue check mark, which trolls immediately used to create fake profiles of prominent people and companies, sowing confusion.
Yesterday, a parody account with a blue check, @EliLillyandCo, tweeted: “We’re excited to announce that insulin is now free,” prompting the real account for pharmaceutical company Eli Lilly to respond.
