NEWSLETTER
Lowe's, a leader of home improvements with 1,700 stores and 300,000 associates, is being established as a pioneer in ai innovation. In a recent interview in NVIDIA GTC25, Chandu Nair, The senior vice president, ai and Innovation in Lowe's, announced the strategic vision of the company, highlighting the transformative impact of ai on customer experience and operational efficiency.
A holistic ai approach: “Hobby shop” strategy
Lowe's has adopted a comprehensive strategy of ai, focused on three fundamental pillars: to improve the customer purchase trip, empower store associates and optimize internal operations. This approach, rightly called the “hobby” strategy, aims to close persistent information and experience gaps inherent in home improvements. “Most of us live in home home, and it is a torque to keep them at home, and generally the problems are not discovery of products. It really is the problem,” Chandu explained, emphasizing the change of the mere acquisition of products to the solving problem.
Mylow: Personalized purchase assistance with ai
A cornerstone of Lowe's initiatives is Mylow, a purchase assistant with accessible through the <a target="_blank" href="https://www.lowes.com/ai” target=”_blank” rel=”noreferrer noopener”>Lowe application and website. Mylow provides personalized orientation for home improvement projects, addressing the common challenge of navigating complex tasks.
“Bring our entire catalog of products that heals the catalog of things you need to build the career of the race there,” Chandu explained, highlighting Mylow's ability to cure relevant products. In addition, Mylow integrates instructional content, recommendations for pertinent products and videos of YouTube, which offers a holistic support system for customers. “If you are like me, you also watch a YouTube video to say, hey, how does it work?” Chandu added, reflecting the common practice of seeking visual guidance.
Store partner with ai for associates
Lowe's is equipping its 270,000 associated with a store partner with ai, a tool designed to improve customer interactions and provide real -time assistance. Built in the same ai engine as Mylow, this complement responds to customer consultations and facilitates support without problems. Integrating computer vision technology (CNN), the store video network identifies customers who have been living in specific halls and seem to require help. “It can be on an electric island, I wouldn't know, right? To be taking advantage of computers so you can alert an associate,” Chandu explained, illustrating the proactive nature of the system.
Computer vision for loss prevention and improved safety
In addition to customer assistance, Lowe's uses computer vision at Auto-Checkout stations to mitigate store theft, improving safety and operational efficiency.
A scalable ai combination approach
Lowe's stands out for its successful deployment of a hybrid approach, which combines traditional ai (CNN) with generative scale. “We believe that we are the only retailer using a combination of generative ai and configurations in the store. Such a scale to really help our customers,” said Chandu, underlining the company's pioneering role. This integrated approach not only improves customer service, but also optimizes internal processes, solidifying Lowe's position as a leader in retail innovation promoted by ai.
