Advances in artificial intelligence are transforming traditional search engines into answer machines. This shift is driven by both new and traditional players in the web search space and is affecting the way people around the world access information.
Who are the major players in GenAI-powered search, and how are they approaching their solutions? What are the implications for users? How can companies ensure that their content remains discoverable to users in this new search paradigm? And what does that mean for product managers, data scientists, and anyone working in technology? That’s what we’ll cover in this blog post!
For the first time in years, Google’s dominance of the search engine market is facing credible competition. New companies have emerged with core GenAI search products, such as:
- ai/” rel=”noopener ugc nofollow” target=”_blank”>Perplexity — “Where knowledge begins”: GenAI-based search engine with added capabilities such as source links, related questions, image viewing, and image generation.
- You.com — “Use the Smart Assistant to ask a question, search the web, or get help…