The much-anticipated Consumer Electronics Show (CES) 2024, which begins on January 9 in Las Vegas, promises an influx of innovative technological advancements. This year, the focus will be on artificial intelligence (ai), with leading companies like Amazon, Asus, Dell, NVIDIA, Samsung, Intel and more converging to showcase their latest offerings.
With high expectations, CES 2024 will be an extraordinary gathering, hosting more than 130,000 attendees, 1,000 startups and 3,500 exhibitors over four days. Amid the anticipation, let's dive into what to expect from this year's event.
<h2 class="wp-block-heading" id="h-the-ai-onslaught-at-ces-2024″>The ai attack at CES 2024
The overarching theme of CES 2024 is the pervasiveness of ai. As the buzz around generative ai refuses to subside, this year's CES is predicted to be a “tsunami” of ai innovations. Anshel Sag, principal analyst at Moor Insights & Strategy, sees ai dominating several sectors, from cars and scooters to headsets and smart appliances. Big players like Intel, Qualcomm and AMD are expected to unveil chips that support on-device ai computing, promising more agile services like computer vision and speech-to-text.
Also read: Apple prepares for ai breakthrough in 2024 with Apple GPT, Ajax and iOS 18
Presentation of future laptops
Asus, Dell, Lenovo, HP, Acer, MSI and more are set to reveal their 2024 PC lineups at CES, with a particular focus on ai integration. Intel's Meteor Lake chipset, which features a dedicated ai processor component, will be a key element in powering these futuristic laptops. The competition between these giants promises eye-catching revelations and groundbreaking advances in laptop technology.
Also read: Microsoft makes the leap to ai integration with the next Surface Pro 10 and Laptop 6
<h2 class="wp-block-heading" id="h-ai-in-everyday-appliances”>ai in everyday appliances
While traditional home appliances may not see a revolutionary change, CES 2024 is expected to showcase smaller, smarter countertop devices with enhanced ai capabilities. From vacuum cleaners to kitchen appliances, companies like Whirlpool, June, Brava and Anova are pushing the boundaries of what ai can bring to everyday household items. Robot vacuum cleaners, in particular, are becoming a battleground for innovation, with features such as self-cleaning and seamless integration with other digital devices.
Also read: LG to launch smart home ai agent for home management at CES 2024
Electrifying the future of mobility
The auto industry at CES 2024 will focus on electric vehicles (EV) rather than autonomous driving. With companies like Mercedes-Benz, Hyundai, Kia and others showing off their latest electric vehicle models, the shift toward software-defined vehicles is evident. The emphasis on over-the-air updates for vehicle functionality and the entry of tech giants like Xiaomi and Huawei into the EV space hint at a dynamic future for electric mobility.
<h2 class="wp-block-heading" id="h-women-s-health-tech-takes-center-stage”>Women's health technology takes center stage
CES 2024 highlights a growing intersection between health and technology, with a significant emphasis on women's health. Innovations in femtech, including smart rings like Evie, are revolutionizing the way women monitor and maintain their well-being. The show is expected to feature advances in beauty technology, such as smart mirrors and robotic makeup assistants. These would reflect the industry's commitment to improving daily health and beauty routines.
Main actors and their planned releases
Asus: The Taiwanese electronics giant is preparing to unveil its 2024 PC lineup. This includes the Republic of Gamers (ROG) series and possible new releases of the Zenbook series. Powered by Intel 14th Gen mobile processors and supported by NVIDIA GPUs, Asus aims to make a mark on the mobile computing and gaming landscape.
Dell: At CES 2024, Dell will introduce a variety of Alienware laptops. These would be primarily aimed at gamers with large screens and efficient cooling mechanisms. Expect these laptops to feature Intel Gen 14 series processors and NVIDIA support.
Intel: By introducing the 14th generation core mobile processors, Intel continues its advancement in the field of chip manufacturing. With enhanced ai readiness and computing prowess, these processors are set to redefine the standard for laptop segments.
Qualcomm: The focus for Qualcomm will be on-device ai computing, in line with Google's Gemini announcement. As the industry moves towards ai integration, Qualcomm's role at this CES is crucial.
Samsung: While it will not introduce major mobile phones, Samsung is expected to improve its line of smart TVs, incorporating QD-OLED technology. The Odyssey, ViewFinity and Smart Monitor series will boast improvements in gaming and content creation monitors. Samsung will also launch a full range of ai-powered home and kitchen appliances at the event.
Also read: Samsung will present an ai-powered kitchen at CES 2024
Sony: The Japanese giant could present a new range of smart TVs equipped with an improved Cognitive XR processor, improving the viewing experience.
Mercedes Benz: Entering the realm of ai, Mercedes-Benz will preview the MBUX virtual assistant at CES 2024. This virtual assistant takes voice assistance to a new dimension, with high-resolution game engine graphics from Unity.
NVIDIA Special Address
NVIDIA, a key player in the ai landscape, will present its latest ai innovations at CES 2024. The focus will be on generative ai and a spectrum of cutting-edge technologies. With 14 conference sessions and more than 85 partners, including industry giants like Mercedes-Benz, Amazon, Dell and more, NVIDIA's presence at CES will undoubtedly shape the narrative around ai and consumer technologies. .
Our opinion
CES 2024 is set to be a melting pot of trends. Visitors will witness the rise of the smart grid and the continued shift towards electric vehicles. The event will feature laptops and smart appliances integrated with artificial intelligence and will focus on health technology for women. The show will also witness advancements in VR/AR/MR technologies, with companies like NVIDIA leading the way.
As CES 2024 unfolds, the emphasis on ai means a transformative year for the consumer electronics industry. The innovations presented at CES are sure to redefine our technological landscape. They will also pave the way for a future where ai plays a central role in our daily lives. Stay tuned as we delve into CES 2024 and bring you the latest from the cutting edge of technological evolution.
