At this stage of the political cycle, the only bipartisan problem may be that we're all tired of campaign ads, whether presidential, state, or local.
However, the nightmare of your viewing experience may actually be good for your wallet.
In this preview of the quarterly publication Call from TheStreet Pro MembersPortfolio manager Chris Versace revealed the investment play he could leave on the table as digital advertising accelerates towards the final days of the 2024 presidential election.
See Versace's full review of the market and entire portfolio from TheStreet Pro here.
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Transcription:
CHRIS VERSACE: I would say the market condition continues to be overbought and stretched. I think the elections… I mean, they're going to go all the way. I think if we look at some of the latest polls in the battleground states, they're still surprisingly close.
But the positive side of this, Conway, is that because they are so close, I think both candidates will go all out with campaigning and advertising. And I think people will recognize this, that between the Trade Desk, Alphabet and Meta, I think we're very well positioned for that accelerated shift in digital advertising that they're going to use even in the last few days.
When I tune into YouTube to watch a clip of something, it looks like two ads are running, one of which is a presidential campaign ad. So I think they're fully embracing it and that's good for us.
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