When it comes to smartphones, Apple (AAPL) and Samsung (SSNLF) They have practically cornered the market. But Sony is also in the water. Neal Manowitz, president of Sony Electronics North America, joins TheStreet to explain how the company stays competitive in the smartphone space.
Transcription:
Conway Gittens: So you have your own line of smartphones. How can you stay competitive in this market against bigger names like Apple and Samsung?
Neal Manowitz: Yeah, think about smartphones and cellular technology. Communication is as critical a component in the value of our smartphone technologies as having that core technology. So what we're doing is connecting that so you can use our smartphone technology along with our cameras to communicate in ways that weren't possible before. And major news publications and major sporting events are now using this technology. So the information, the information from the cameras, can now be transmitted faster. So they can do their job even better.
Conway Gittens: So you're like a frenemy of Apple because you've been providing camera sensors for iPhones for over a decade. So, with so much focus on the iPhone, are there more developments in your relationship with Apple that we should expect?
Neal Manowitz: So I can't speak to the Apple relationship. But I can say Sony. Sony is a leader in sensor technology. From a revenue perspective, we represent more than half of the global sensor supply. So I think what you'll continue to see is our investment in that space to empower creators, whether it's devices and our own devices or other companies' devices, how we can make them the best they can be. So that the image can be captured. So that the creators can capture in the image what they have in their heads.
