Disney Springs’ choice to celebrate Women’s History Month might not be the best.
Women’s History Month, a celebration meant to highlight the achievements women have contributed to history, is observed in the month of March.
While it would take much longer than a month to celebrate all the contributions, the month-long celebration still recognizes the importance women have had over the years. Women’s History Month has been a declared observance since 1987 when Congress designated the month to honor those contributions.
Women’s History Month has in the past been celebrated at Disney (DIS) – Get a free reporttheme parks in various ways. In 2022, Disney World launched the Celebrate HER Story, which honored heroines and supporters who have made a positive impact. These women inspired others and used their talents and drive to change their industries.
Different parks celebrate in different ways. In one example, Disney’s Magic Kingdom, Imagineers were honored with delicious treats in their names. Liberty Square Market served Madame Leota cupcakes forLeota’s Tombs, winner of the Legends Award category for Disney Legends in Attractions and Imagineering. He passed away prior to his induction in 2009, but his legacy lives on through the inspirational artwork he created. Millions have seen his work on Disney’s Haunted Mansion among many other projects Toombs helped create.
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Disney Celebrates Women’s History Month, Sort of
When thinking of all the different inspiring women who could be honored during Women’s History Month, M&M’s sweet Mrs. Brown isn’t one that normally comes to mind. The bite-sized chocolate candy company M&M’s has partnered with thedisney springscommercial in Orlando, Fla., to offer photo sessions with the radio candies. Disney Springs guests will be able to take a photo with Mrs. Brown daily from 10 am to 6 pm at the M&M’s store on the west side of the shopping area.
If you find the concept a bit off-putting, you’re not alone. There are countless women who could have been honored or highlighted. We get it, M&M’s candy store offers a photo opportunity with a female spoke candy, but that’s not really the point of Women’s History Month. It is about honoring those women who have contributed to society, their industries and the world. While we shouldn’t judge other people’s contributions, we’re not quite sure what a woman is said to have accomplished or contributed.
It is not the best option
Any Disney heroine might have been a better choice than some spoke candy. Female characters chase dreams, not princes throughout a fairy tale story like Merida from “Brave” who fights to keep her choices in life and does everything in her power to find and keep her freedoms. . Another heroine is Tiana from “The Princess and the Frog” who is pursuing her dream of owning her own restaurant. Moana’s selfless acts, from well, “Moana” going out into the ocean to help her family and her town. The list of other Disney fairy tale heroines goes on.
This feels more like the company is looking for someone to use as a publicity stunt to get kids to want to go inside and buy candy. Well, breaking news, no advertising is needed to make kids want to walk inside and go to a candy store. They just want to go anyway, so why not use the giveaway you already have to honor someone who has made a contribution?
It’s not hard to find a woman to honor who has helped advancement in any industry, including the candy and confectionery industries. One such woman who elevated the world of sweets and treats is Mary See. See’s candy (BRK.B) – Get a free reportit was started by the See family in 1921. It has been owned by Berkshire Hathaway since 1972. Mary See’s recipes are still used today. Mary See had an impact on her industry.
In an effort to draw a crowd, let’s give a round of applause to M&M’s at Disney Springs, which at least thought to make an effort to celebrate the month, even though its efforts have fallen short of what this month is really about. Better luck next year.
