16% in a month in a month, is this ultra luxury action an obvious purchase for my ISA and SIPP?

An action that I have in my actions and actions of Isa and Sipp Portfolios is Ferrari (NYSE: Carrera). While the iconic Italian sports company probably does not need presentations, it is far from any stock of old cars.

No, Ferrari is valued as a luxury brand. That is why actions are often classified as peers as Hermès International and LVMH (Moet Hennessy Louis Vuitton) instead of dirty car manufacturers such as Stellantis and Ford.

While the action has run 185% higher in five years, it has fallen 16% in just over a month. This setback has caused analysts in both Barclays and Kepler Cheuvreux to update Ferrari's shares to buy in Hold.

Barclays said the company retains the relative “shelterState compared to other European car manufacturers affected by US tariffs. As of April 2, Ferrari will increase prices up to 10% in some models in the United States. This demonstrates the company's price power.

Meanwhile, Kepler said: “This is the boxes that we expect to become more positive. “

But should you buy more shares in the room?

Safe shelter

To start, I agree that Ferrari Stock is a safe refuge. The 25% rates of President Trump on car imports aim to encourage the manufacture of US cars. But Ferrari exclusively manufactures its supercar in Maranello, in northern Italy, and that will not change.

Customers value the fact that cars are largely assembled by hand in the same historical factory in Italy. This crafts and heritage is an important part of the attractiveness of the brand.

Meanwhile, the company limits production to maintain exclusivity. As a result, the order portfolio extends in early 2027 due to the incredible demand.

In other words, you can't simply go out and buy a new Ferrari, even if you have the money. And existing owners have many more possibilities to ensure limited editing models than rookies.

The result is an extraordinary visibility, which investors value highly. While the order book extends two years in the future, I believe that the actions will entail a significant premium to the market in general.

Of course, we can complaints about how big that cousin should be, but the fact that the company deserves a no doubtful. At this time, the price -gain price ratio is 43, which is lower than a few months ago (just over 50).

Marginal pressure

Last year, income increased 11.8% to € 6.7 billion. Shipments totaled 13,752 units, only 1%, but net gain increased 21% more than € 1.5 billion.

The main risk I see is some kind of damage to the brand. Ferrari takes care of his reputation, but no brand is completely immune.

It is also worth noting that management sees a potential of 50 basic points for margins this year due to tariffs. On the other hand, Ferrari's operational margin was 28.3% last year, so it has good flexibility.

My movement

Whether we are comfortable with him or not, the rich are becoming richer around the world. And that is, without a doubt, a support trend for ultra luxurious brands such as Ferrari.

I already have a somewhat big position in my ISA and SIPP. The 16% drop is not large enough to justify me making it even bigger.

But for investors who want to invest in the elevator of the theme of global wealth, I think that Ferrari's actions are still worth considering as a long -term possession.