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The Musée d’Orsay in Paris, which houses the world’s largest collection of Impressionist and Post-Impressionist works of art, is coinage non-fungible tokens (nft) dedicated to the last months of Vincent Van Gogh.
Starting October 4, these NFTs will be available for purchase in partnership with Tezos. There will be two types of NFTs, with 2,300 minted for each class on Tezos.
One nft will provide an augmented reality experience of Van Gogh’s final palette, while the other will be an original digital artwork created by French artist KERU, inspired by Van Gogh’s style.
nft holders will have the opportunity to win prizes such as lifetime museum passes and invitations to museum events. These NFTs are digital souvenirs affiliated with the next “Van Gogh in Auvers-sur-Oise: The last months” exhibition on October 3.
Starting in 2024, the museum intends to invite digital artists working with blockchain to design collections inspired by items in its permanent collections.
This initiative aligns with the museum’s goal of attracting new, younger audiences through the use of emerging technologies such as NFTs and blockchain integration.