Nike and RTFKT has presented an exclusive opportunity for its existing nft holders, launching digitally owned wearable Dunk Genesis sneakers and nft counterparts from October 18 to 30.
nft owners can get up to five pairs of physical Dunk Genesis sneakers in three different colors for $222 each. These various sneaker models include the Dunk Genesis ‘OG’, Dunk Genesis ‘Void’ and Dunk Genesis ‘Clone X’. Once the shoes are redeemed for real-world wear, the digital counterparts will remain in the owners’ virtual wallets, maintaining an eternal replica of the fashionable clothing. Tangible versions will be mailed starting in June 2024.
For those who want to get their hands on a pair of these stylish kicks and don’t own a Nike x RTFKT nft, one of these editions will be available to the general public at ComplexCon, an “expertly curated festival of the future.” which will take place in Long Beach, California, from November 19 to 20.
Full design details remain under wraps. What remains certain, however, is that these intriguing Dunk Genesis sneakers model the classic Dunk Low style, accompanied by futuristic, tech-inspired soles to highlight their forward-thinking charm.
RTFKT x Nike Dunk Genesis SZN begins
October 18-30: RTFKT x Nike Dunk Genesis Forge Event
From October 31 to November 31. 7 – RTFKT EVO X Evolution Leather Vial
November 8-13: RTFKT Skin Vial EVO X Forging Event
November 18-19: RTFKT x Nike Dunk Genesis VOID edition @complexcon Pre-sale launch
November 20 -… pic.twitter.com/chV8Cf79yG-RTFKT (@RTFKT) October 4, 2023
Web3 joint venture of Nike and RTFKT
Nike first acquired RTFKT in December 2021, following the successful drop of trendy nft studio pioneer Clone Since then, they have launched AR-powered hoodies, uniting fashion apparel with the Metaverse through NFC technology, and have co-created a unique street footwear brand featuring exciting self-lacing technology and integrated lighting, fusing cutting-edge fashion designs with technology once again. .
His technology-enhanced fashion inventions continue. In March 2023, the duo released the Air Force 1 nft sneakers designed by famous Web3 artist Takashi Murakami. Holders of these digital assets gain access to physical versions of the sneakers, illustrating the innovative use of NFTs to incentivize customer loyalty. The current price of one of these NFTs is currently $294.25 (0.18 eth) on OpenSea.
As fashion powerhouses continue to combine the physical and digital realms, consumers are not only offered products, but also interconnected in an immersive world that unites technology, fashion and collectibles. The upcoming Nike x RTFKT nft sneakers are something to watch out for.
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