Telegram minigame Catizen raised $16 million in in-game purchases and donated 1% to saving stray cats.
Pavel Durov, founder of Telegram saying Catizen made $16 million from in-game purchases, and donated 1% of that amount to saving homeless cats.
According to Durov, Catizen has gained over 26 million users in just a few months. In addition, his team has also developed tools for other developers to easily launch their projects based on The Open Network (TON) on Telegram.
“Catizen introduced blockchain technology to millions of people because it uses TON-based smart contracts for its in-game rewards.”
Pavel Durov, founder of Telegram
Durov also noted that he is a dog lover, so he is looking forward to the Catizen developers releasing a game about his favorite pet, Dogizen.
Catizen gains popularity in the blockchain space
At the beginning of June, Catizen took first place in The Open League Season 3 App Battle competition after winning The Open League Season 2 App Battle.
“Congratulations to Catizen, Yescoin, SquidTG, Getgems, Fanton, TON Punks, and Tonano, who earned a combined $500,000 bounty in Season 3.”
The Open League team
The project's achievements attracted the team at Binance Labs, the venture capital arm of the largest cryptocurrency exchange, which invested in Pluto Studio, the studio behind Catizen. The amount of the investment is not disclosed.
“Pluto Studio will use this new funding to fuel the growth of the platform by supporting the development of Catizen mini-apps and building game engines, making it easier for more developers to join the Catizen ecosystem.”
Binance Labs Team
What is known about Catizen
Catizen, a gaming bot on Telegram, immediately caught the attention of users, including those who actively use the TON blockchain. The Catizen community has grown to 25 million players, with approximately 1.5 million users constantly logged in.
The game takes place in a digital universe called Meowverse, which is entirely dedicated to the feline theme. In this world, users can complete various tasks and receive valuable rewards.
In Catizen, players run a cat café where customers pay to spend time with their cats. When customers bring a level 1 cat to play with, players receive an in-game currency called vKITTY.
Players also get unique IDs that provide access to the Launchpool and open up new opportunities within the game. Additionally, users actively participate in various events and competitions to earn airdrops through the airdrop game mechanics.
According to the project team, the native token of the clicker, CATI, is planned to be launched and will also be available for staking. Players will receive 41% of the total supply of CATI as an airdrop.
A new trend in the blockchain community
One-tap games have generated significant growth in the TON ecosystem by offering simple gameplay mechanics and tangible rewards. The rise of minigames on Telegram has accelerated the adoption of cryptocurrencies and set a new standard for the integration of digital assets into social and gaming platforms.
Amid the growing popularity of mini-games on Telegram, Durov announced that the messenger will have a mini-app store and a built-in browser with web3 support by the end of the month.
According to the Telegram team, more than 500 million users interact with mini-apps every month, purchasing goods and accessing services and games. The platform’s integration with the TON blockchain has led to a surge in popularity of cryptocurrency-based games, especially after the success of Notcoin.
Telegram's popularity has attracted scammers
Amid the growing popularity of Telegram, experts have warned of an increase in the number of attacks. Thus, the Slow Mist platform reported an increase in the number of phishing attacks targeting TON users.
Analysts say that attackers distribute malicious links or bots on various Telegram channels. Most often, they do so under the pretext of announcing an airdrop.
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In addition to cryptocurrencies, attackers steal anonymous numbers in the messenger, which are used to create additional accounts on Telegram. If the number is stolen, the user will completely lose control over his profile.
Should you pay attention to Catizen and other minigames?
Games with tap-to-win mechanics allow us to understand the potential of cryptocurrency gaming. Their affordability and ease of use make them attractive to those interested in exploring the world of cryptocurrencies.
The rapid rise in popularity of mini-games like Catizen demonstrates the community’s interest in cryptocurrencies and provides an accessible entry point into the blockchain space for everyone.
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