<img src="https://crypto.news/app/uploads/2024/10/crypto-news-The-rise-of-privacy-coins-We-only-care-when-privacy-is-at-risk-option02.webp” />
Gravitaslabs, a subsidiary of Animoca Brands, has partnered with LightLink, the ethereum Layer 2 blockchain, to deliver new gasless, gamified engagement solutions to brands around the world.
According to a press release shared with crypto.news, the partnership will allow Gravitaslabs to offer a secure and easy-to-use multi-chain solution, leveraging LightLink's high-capacity layer 2 blockchain technology.
This integration will ensure fast, gas-free transactions and improved interoperability, allowing brands using Gravitaslabs to create engaging Web3 experiences that can handle over 10,000 transactions per second at a cost of less than $0.01.
As part of the collaboration, Gravitaslabs offerings such as Fast ForWorld (the recently launched Web3 platform by Italian sports car manufacturer Lamborghini) will be enhanced to offer users low-cost interactions, loyalty rewards and access to interoperable digital assets on multiple games within Animoca's Motorverse.
The collaboration will further support plans to allow users to bring their digital supercars to other gaming titles, such as REVV Racing and Torque Drift 2, for a seamless, cross-platform experience.
Gravitaslabs and LightLink also plan to expand their collaboration in various industries, from automotive to sports and fashion.
“Partnering with GravitasLabs has been an exceptional experience. Their professionalism and dedication to the success of Lamborghini’s Fast ForWorld ecosystem is unparalleled,” Roy Hui, CEO of LightLink, told crypto.news.
“Together, with our abstract Layer 2 blockchain technology, we are poised to launch new fan loyalty programs, real-world events, digital experiences and rewards through this innovative platform.”
The partnership follows LightLink's expanded seed funding round in April led by prominent venture capital firms such as MH Ventures and NxGen, where the project raised $6.2 million.
Meanwhile, Gravitaslabs, through Animoca Brand's partnership with Lamborghini, introduced Fast ForWorld on October 2, as a platform that allows users to play and interact with digital collectibles while earning rewards for their participation. The platform also offers a 3D wallet where users store and interact with their collectibles.
