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MicroStrategy corporate bitcoin treasury strategy is taking off. Public companies are introducing FOMO into bitcoin. It's almost as if Trump's pro-bitcoin stance is giving companies the green light to accumulate btc.
Yesterday <a target="_blank" href="https://www.globenewswire.com/news-release/2024/11/15/2981922/0/en/Thumzup-Board-of-Directors-Approves-bitcoin-as-Treasury-Reserve-Asset.html”>onlyseven public companies announced that they have purchased or plan to purchase bitcoins for their treasury reserves, with a new <a target="_blank" href="https://www.accesswire.com/944254/lqr-house-inc-board-of-directors-approves-purchase-of-up-to-1m-bitcoin-as-treasury-reserve-asset-and-retention-of-up-to-10m-crypto-payments-on-cwspiritscom”>company pledging to buy $1 million in btc today. Crazy, right? It feels like a minimum of one or two startups a day are adopting bitcoin as a reserve asset, not to mention all the companies gaining exposure to bitcoin through ETFs.
It's surreal to witness the FOMO of companies adopting a corporate bitcoin playbook in real time. I mean, Michael Saylor has been preaching this and leading by example for the last four and a half years, and now that we're almost at $100,000 bitcoin, companies are doing FOMO en masse.
Was it the dramatic rise in the price of bitcoin that catalyzed this surge in more and more companies adopting bitcoin, the incoming Trump presidency, or are companies finally taking Saylor's advice to heart after his strategy has proven to be successful? It's hard to know; It's probably a combination of all three.
Beyond the borders of the United States, other companies are also adopting the MicroStrategy playbook and reaping its benefits. Metaplanet, a publicly traded Japanese company, went from being a zombie company to ranking 29th out of 4,000 publicly traded companies in Japan by trading value since adopting a corporate bitcoin strategy. Unreal.
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Metaplanet ranked 29th among 4,000 publicly traded companies in Japan by trading value, surpassing much larger market peers such as Itochu and NTT. https://t.co/mUgdytMRM6 pic.twitter.com/Xzf66g9o1r
– Simón Gerovich (@gerovich) <a target="_blank" href="https://twitter.com/gerovich/status/1858767877442290022?ref_src=twsrc%5Etfw”>November 19, 2024
Over the course of the next year I look forward to this. corporate adoption of bitcoin will only increase as the price of bitcoin rises and Trump takes office.
“Welcome to the bitcoin standard” – <a target="_blank" href="https://x.com/saylor/status/1858850041101697295″>Michael Taylor.
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