House of Blueberry, the leading digital fashion house in the metaverse with over 20 million digital assets sold, has raised $6 million in seed funding. The goal is to expand its digital fashion business on the Web2 and Web3 platforms, and in the interactive entertainment industry.
House of Blueberry Startup Funding Details
Directed by creators fund, Blueberry will use the seed round funding to secure new partnerships with other games and virtual worlds. Given these points, expanding your audience is the main reason behind this move.
Mishi McDuff, the founder of the House of Blueberry, had this to say:
“Our ultimate vision is to become the world’s largest digital fashion house. While it’s still early days, we’re proud of the foundation we’ve already built and are thrilled to partner with interactive entertainment experts at Makers Fund and be further empowered to continue building authentically for and with our community, to empower creativity, aesthetics and aspirational self-expression on any digital platform where it matters.”
In addition, the funding round will allow House of Blueberry to further its growth into new communities. To achieve this, masculine and androgynous designs will emerge, along with makeup, accessories and other virtual assets.
About the cooktop
Founded in 2012, House of Blueberry has sold over 20 million HOB digital assets across multiple platforms including Roblox, The Sims, and Second Life. Additionally, the company gained popularity in the world of digital fashion by partnering with brands like Natori and Boy Meets Girl. Through partnerships, the House of Blueberry launched its first virtual collections. This includes Jonathan Simkhai’s first Metaverse Fashion Week and Broadway’s first Metaverse Fashion Show with Dear Evan Hansen.
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