Travis Kelce arguably became the most recognizable player in the National Football League when Taylor Swift showed up on Sept. 24 to sit with her mother as the Kansas City Chiefs beat the Chicago Bears.
The two have been rumored to be dating since Kelce expressed interest in the singer on a social media page. Arguably the biggest star in the world (sorry, Beyoncé, BTS and Harry Styles), Swift has been on a lengthy, record-breaking stadium concert tour.
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She’s a savvy businesswoman who has turned past relationships with John Mayer, Jake Gyllenhaal and Joe Jonas into hit songs. Swift also dominates the media coverage cycle, and with a film version of the “Eras” tour hitting theaters in October, it’s not a bad time to raise her public profile.
It’s hard to tell if Swift and Kelce are starting to date, dating, or just becoming more famous with a carefully planned public flirtation. It doesn’t really matter because real relationships often don’t work out and fake ones have a strange way of becoming real.
Both Swift and Kelce have a huge fan base, but no one loves anyone. Now, several right-wing media stars have gone after Kelce over her endorsement of both Anheuser-Busch and Pfizer. (PFE) – Get a free reportand some question Swift’s role in those elections.
Image source: Sports Today
Kelce and Swift in the crosshairs of the awakening war
Bud Light, as you may know, has been the subject of a massive right-wing boycott since the Anheuser-Busch deal. (OUTBREAK) – Get a free report The brand partnered with transgender social media influencer Dylan Mulvaney. It was a small deal, but it became a call to action for some conservatives, and the boycott has been damaging.
The beer brand has lost about 26% of its sales, while falling from its former spot as the best-selling beer in the US. Having an effective boycott, something that rarely happens, has emboldened the anti-Bud-Light crowd to pursue other goals.
Kelce, who appeared in a recent Bud Light ad while also appearing in an online campaign encouraging people to get Pfizer’s Covid booster, finds himself the target of right-wing media. Her relationship with Swift, who has spoken out against right-wing candidates and policies, has amplified those attacks.
“He’s super awake. He is with Taylor, he endorsed Bud Light after the controversy and he is pushing the Pfizer vaccine,” former Fox News host Megyn Kelly said on her YouTube channel.
Tomi Lahren, a right-wing pundit, took issue with Kelce’s support for Covid vaccines and shared a post from the far-right media site OutKick, which accused Kelce of selling out to Pfizer.
“Is this what happens when you date Taylor Swift?” she wrote,
Kelce turned off comments on his post, but X, formerly Twitter, has no shortage of attacks on the NFL player for his Pfizer and Bud Light ads, many of which blame Swift for what they call her woke positions.
Right-wing activists oppose Bud Light and covid vaccines
The Bud Light boycott began and continues largely because the brand chose to partner with Mulvaney to reach the LGBTQ+ community.
Some boycotters also cite comments made by the brands’ former Bud Light vice president of marketing, Alissa Heinerscheid, calling the brand’s customers a “fraternity,” but the boycott actually began after Kid Rock denounced Mulvaney’s promotion in the social networks.
Some members of the media, experts and right-wing activists have also opposed Covid vaccines, claiming they are dangerous. These statements have been widely discredited.
In his online ad promoting the vaccines, Kelce urges people to get the Covid booster shot and the flu shot at the same time. That’s the current recommendation from the Centers for Disease Control and Prevention.
And while Swift has been blamed on social media for making Kelce wake up, her Bud Light ad appeared before the two met.
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