How pre-attentive processing, Gestalt theory, and visual data encoding influence data design decisions
Let's face it: that report you worked on, no one in fact I'm going to read it.
At best, people might skim through it and pause briefly under the lure of a brightly colored diagram.
But if you've designed your diagrams correctly, a brief glance is all someone needs to understand what the data is saying, at least at a high level.
The ability to convey information quickly is what separates an average chart from a great one. Let's take a look at some techniques from psychology that we can use to make our diagrams easier to interpret.
Pre-care functions
Pre-care functions They are the design elements of a graph that can be perceived without directly paying attention to them.
They are features that catch our attention immediately when we look at something for the first time.