STEPN applications aim to set a GUINNESS WORLD RECORDS title for most users to complete a remote distance of one mile in 24 hours

(PRESS RELEASE – Sydney, Australia, November 18, 2024)

FSL is delighted to announce an exciting new event to break a GUINNESS WORLD RECORD() The STEPN title and STEPN GO attempt to have most users complete a remote distance of one mile in 24 hours! This record-breaking event will take place on November 23, 2024, from 12:00 am to 11:59 pm UTC, and will invite users from around the world to join together in a display of global unity, connectivity, and collective achievement.

Originally launched as the “Move and Earn” platform, PASSED has attracted over 5.6 million users and achieved 1 million Sneaker nfts. STEPN GO builds on this foundation with new, interactive challenges open to everyone, regardless of previous Web3 experience. This historic initiative follows a series of successful collaborations to STEP GOwhich has previously partnered with major brands such as G-SHOCK, adidas and Snoop Dogg to deliver interactive and engaging experiences for fitness audiences.

Participants can join this attempt by logging into the STEPN or STEPN GO app on November 23 and completing a one-mile (1.61 km) walk or run any time within the 24-hour period of the event. This historic event unites fitness, health and shared achievements, creating a meaningful way for users to contribute to a world record while emphasizing the strength of a connected global community.

FSL Co-Founder Yawn Rong shared his excitement about the event: “This attempt at the GUINNESS WORLD RECORDS title is a unique opportunity to unite our community in an inspiring way that reflects our mission: connecting people through of active and shared experiences. STEPN and STEPN GO are about breaking down barriers to fitness and this event embodies our vision of accessibility, inclusivity and innovation.”

All participants in this challenge will receive exclusive in-app badges to commemorate their role in setting the world record. These digital badges serve as a lasting symbol of your contribution to this memorable event, reinforcing the spirit of a global fitness community united by purpose.

Those interested in participating can download the STEPN or STEPN GO app in advance to prepare for a challenge that will unite users from around the world, breaking new ground in the world of fitness and connectivity.

About STEPN

PASSED is Web3's leading lifestyle app with over 5.6 million registered users. By incentivizing exercise through rewards, the app requires users to purchase a virtual Sneaker nft and earn rewards by walking, jogging, or running. Over the years, STEPN has partnered with prolific brands such as Adidas, Atlético de Madrid, Steve Aoki and ASICS.

About STEPN GO

Building on the success of STEPN, the pioneering move and earn platform, STEP GO aims to revolutionize social fitness in everyday life. Users can buy, borrow, or lend sneakers to earn rewards by staying active. Rewards can be used to level up, withdraw money or improve your online appearance, encouraging physical activity and social connections.

About the GUINNESS WORLD RECORDS:

The question “What is the fastest game bird in Europe?” inspired the founding of Guinness World Records in 1955. Starting with a single book published from a room above a gym, GWR has grown to become a global multimedia brand, with offices in London, New York, Beijing, Tokyo and Dubai. Today, they offer content through books, television shows, social media, and live events. Their in-house consultancy works closely with brands and businesses around the world to harness the power of record-breaking and deliver award-winning campaigns and business solutions.

Through their in-house production arm, GWR Studios, they create content for broadcasters, brand partners and digital platforms.

GWR's Entertainment Services division brings the best of the GWR brand to life in a wide range of live experiences where visitors can discover and even attempt official world records.

Whatever the medium, your ultimate goal is to make the world a more interesting, fun, and positive place.

For more information, users can visit guinnessworldrecords.com.

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