highly anticipated musical, ‘Bad Cinderella’ it is the latest theatrical production to release an NFT collection. “The Queen’s VIP Pass”, the first digital collectible for the highly anticipated musical, will give fans exclusive access to behind-the-scenes content, digital merchandise, early access to the arts, first glimpses of the kingdom and other content related to the fans before. the show opens on Broadway. Additionally, those who complete “The Queen’s Collection” by acquiring all of the NFTs in the series, will be rewarded with a special bonus NFT: a digital poster featuring the combined artwork from the Bad Cinderella show. Those who collect the entire set of collectibles will be entered into a contest to win one of ten autographed physical Bad Cinderella poster art items, both online and in theaters.
Broadway Exchange and Bad Cinderella have taken an innovative approach to blending the arts and technology into their project. Using the Flow blockchain and freely available on its marketplace, the program has created limited-edition digital collectibles to support its performances and artists. This idea is a great way to promote the show and get more people to watch it. Since NFTs are based on blockchain technology, the ownership and authenticity of digital objects is guaranteed, making them valuable assets in the music and art industries. With the use of digital tokens, these unique items are sure to be highly sought after.
Andrew Lloyd Webber’s new musical embraces NFT
With a screenplay by Oscar-winning Emerald Fennel, music by famed composer Andrew Lloyd Webber and lyrics by Tony Award-winner David Zippel, the new musical “Bad Cinderella” tells the classic story in a whole new way. Starring Linedy Genao as Cinderella, the Imperial Theater will begin performances on February 17 and open on March 23.
The musical “Bad Cinderella”, which originally opened under the title “Cinderella” in the West End in 2021, offered a new take on the classic fairy tale. The show challenged traditional power dynamics and the portrayal of the princess archetype in fairy tale romances. However, complications from COVID-19 and internal issues caused the London race to be closed prematurely in June 2022, leaving many cast members stunned by the sudden news. On October 3, 2022, the show announced its move to Broadway, with a new name and cast.
The “Bad Cinderella” crew is excited to offer their fans the chance to own a piece of the musical. They have even created an animated music video that shows the characters “dancing” to their theme song. The NFT Collection is the latest example of a Broadway production using blockchain to interact with its fans.
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